Week 2 – Sell on Shopify and other popular ecommerce websites (2 Hours)

Session 3: Understanding your ecommerce website options

Build a solid foundation for selling direct to your customers online. We'll cover the key features to look for in an ecommerce platform - from domain and branding, design and themes, product catalogue and inventory management, through to payment processing and security, shipping and delivery, tax and pricing, SEO and discoverability, marketing integrations and analytics.

Session 4: Sell with Shopify

Shopify has become the most popular ecommerce platform for small and growing businesses.  This session shows you why!  We'll cover store setup, choosing and customising your theme, building your product catalogue, managing orders and shipping, connecting to ecommerce marketplaces and social selling channels, and exploring your options for international selling. We'll also look at the apps, SEO fundamentals and analytics tools that help you grow.

This programme is designed for small business owners who are ready to launch or grow their online sales.